AI-Based Advanced Digital Marketing Live Course
About Course
Enroll in our AI-Based Advanced Digital Marketing Live Course to master AI-powered marketing, including AI in Google Ads, AI in Facebook Ads, AI-based Web Analytics, AI marketing automation, and AI predictive analytics.
Master AI-driven digital marketing with our live course focused on Google Ads, Facebook Ads, Web Analytics, Google Tag Manager, Server-Side Tracking, Conversion API, and Shopify Event Tracking. Learn to optimize campaigns, track conversions, and scale your business using advanced AI techniques. Perfect for marketers, eCommerce owners, and data analysts, this course provides real-world insights and hands-on experience. Enroll now to boost your skills and get ahead in the evolving digital landscape.
Note:
✔This course is designed for individuals with intermediate knowledge in digital marketing.
✔If you are looking to earn money online quickly, this course is not suitable for you.
✔If you expect to learn hidden hacks or magical techniques to instantly boost your campaign profits, this course is not for you.
✔This course is specifically crafted to enhance your skills and knowledge.
✔Please note that there is no refund policy for this course.
✔The course does not cover affiliate marketing or similar topics.
✔We will solely focus on the modules listed below.
Google Ads International Strategy Module
| Module | Description | Duration | Key Topics Covered |
|---|---|---|---|
| Module 1: Introduction to Google Ads | Overview of Google Ads and how it fits into the AI-driven digital marketing landscape. | 1 hour | Google Ads fundamentals, AI in digital marketing |
| Module 2: Account Setup and Structure | Learn how to set up a Google Ads account and organize campaigns for better results. | 1.5 hours | Campaign types, account hierarchy, organizing ad groups |
| Module 3: Keyword Research and Targeting with AI | Use AI-powered tools to conduct keyword research and audience targeting for campaigns. | 2 hours | AI keyword tools, search intent analysis, audience insights |
| Module 4: Bidding Strategies and Automation | Master bidding strategies, including AI-driven automated bidding for maximum ROI. | 1.5 hours | Manual vs automated bidding, smart bidding, bid adjustments |
| Module 5: Writing High-Converting Ad Copy | Create compelling ad copy using AI insights to boost click-through rates (CTR) and conversions. | 1.5 hours | Ad relevance, dynamic keyword insertion, AI ad creation |
| Module 6: Ad Extensions & Enhancements | Learn how to use ad extensions and AI-driven enhancements to improve ad performance. | 1 hour | Call extensions, site links, automated ad suggestions |
| Module 7: Audience Segmentation and AI Targeting | Explore AI-based audience segmentation and targeting strategies to reach the right users. | 2 hours | Remarketing, customer match, lookalike audiences, AI tools |
| Module 8: Landing Page Optimization with AI | Use AI tools to optimize landing pages for better user experience and higher conversion rates. | 1.5 hours | AI-based A/B testing, conversion rate optimization |
| Module 9: Tracking and Measuring Campaign Success | Set up conversion tracking and learn how to measure and analyze campaign performance with AI insights. | 2 hours | Conversion tracking, AI-driven reporting, KPIs, metrics |
| Module 10: Google Ads for eCommerce | Dive into Google Ads specifically for eCommerce, including Shopping Ads and Performance Max campaigns. | 2.5 hours | Product feeds, Google Merchant Center, eCommerce tracking |
| Module 11: International Campaign Strategies | Learn how to structure and optimize campaigns for global audiences using AI. | 2 hours | Geo-targeting, language-specific ads, international bidding |
| Module 12: Advanced Optimization Techniques | Implement AI-based strategies to continuously optimize and scale Google Ads campaigns for better results. | 2.5 hours | AI automation, campaign scaling, real-time optimization |
| Module 13: Troubleshooting and Best Practices | Learn how to identify common issues and apply best practices for continuous improvement. | 1.5 hours | Quality score improvement, ad disapprovals, AI troubleshooting |
| Module 14: Final Project & Case Studies | Apply your learning to a real-world project and analyze successful AI-driven Google Ads campaigns. | 3 hours | Case studies, campaign creation, project submission |
Facebook Ads International Strategy Module
| Module | Description | Duration | Key Topics Covered |
|---|---|---|---|
| Module 1: Introduction to Facebook Ads | Overview of Facebook Ads, its role in digital marketing, and setting up your ad account. | 1 hour | Account setup, Facebook Ads Manager, campaign structure |
| Module 2: Audience Targeting & AI Segmentation | Learn how to define your audience using AI for advanced segmentation and lookalike audiences. | 2 hours | Custom audiences, lookalike audiences, AI-driven audience insights |
| Module 3: Ad Formats and Placement Options | Explore different ad formats and placements, including AI tools to optimize your ad creative. | 1.5 hours | Image, video, carousel, dynamic ads, Facebook ad placements |
| Module 4: Facebook Pixel Setup & Conversion Tracking | Install and configure Facebook Pixel for tracking conversions and optimizing campaigns with AI insights. | 2 hours | Pixel installation, event tracking, AI-based conversion optimization |
| Module 5: Campaign Objectives and Strategy | Understand different campaign objectives (awareness, consideration, conversion) and how to align them with AI tools. | 1.5 hours | Campaign types, objective settings, AI-based goal recommendations |
| Module 6: Budgeting & AI-Powered Bid Strategies | Master budgeting techniques and AI-driven bidding strategies to maximize ROI across various campaigns. | 2 hours | AI-based bid strategies, campaign budget optimization |
| Module 7: Dynamic Creative & AI Optimization | Learn how to leverage dynamic creative to deliver personalized ads using AI-based optimization. | 1.5 hours | Dynamic creative setup, AI tools for creative testing and optimization |
| Module 8: Retargeting & Lookalike Audiences with AI | Use AI tools to retarget existing customers and expand reach with lookalike audiences. | 2 hours | Retargeting strategies, AI-generated lookalikes, campaign automation |
| Module 9: A/B Testing & AI Experimentation | Master A/B testing and use AI to conduct experiments for ad variations and optimize performance. | 1.5 hours | A/B testing setup, AI for test automation and result analysis |
| Module 10: Analyzing Performance & Reporting | Dive into Facebook Ads Manager’s reporting tools, using AI for advanced performance analysis across campaigns. | 2 hours | Performance metrics, AI-powered reporting, ROI analysis |
| Module 11: Scaling Campaigns with AI | Use AI tools to scale winning campaigns effectively across different regions and audiences. | 1.5 hours | AI scaling techniques, budget reallocation, cross-market expansion |
| Module 12: Advanced Strategies & Case Studies | Analyze successful case studies and learn advanced strategies using AI to drive greater performance. | 2.5 hours | Case studies, advanced strategies, campaign optimization with AI |
| Module 13: Legal Considerations & Compliance | Ensure compliance with Facebook Ads policies, international data protection laws like GDPR, and CCPA. | 1 hour | Facebook ad policies, GDPR, CCPA compliance |
Web Analytics Ads International Strategy Module
| Module | Description | Duration | Key Topics Covered |
|---|---|---|---|
| Module 1: Introduction to Google Analytics 4 | Overview of GA4, its features, and why it’s essential for modern analytics. | 1 hour | GA4 vs. Universal Analytics, interface overview, key benefits |
| Module 2: Setting Up GA4 for Your Website | Step-by-step guide on how to install and configure GA4 for any website or app. | 1.5 hours | GA4 property setup, tagging, linking to Google Ads, data streams |
| Module 3: Understanding GA4 Data Model | Learn GA4’s event-based data model and how it differs from session-based tracking in Universal Analytics. | 1 hour | Events vs. sessions, data collection methods, user-centric data |
| Module 4: Configuring Events and Parameters | How to set up and track key events, custom events, and parameters using GA4’s interface and Google Tag Manager. | 2 hours | Automatic vs. custom events, enhanced measurement, GTM setup |
| Module 5: Audience Creation & Segmentation | Use GA4 to build audiences and segments for more refined reporting and marketing. | 1.5 hours | Custom audience setup, user segments, behavior insights |
| Module 6: Reporting in GA4 | Deep dive into GA4’s reporting interface, including real-time reports, exploration, and lifecycle analysis. | 2 hours | Standard reports, customizable exploration reports, data insights |
| Module 7: Custom Reports and Dashboards | Create customized reports and dashboards tailored to business needs using GA4’s tools. | 2 hours | Exploration tools, funnel analysis, custom dashboards |
| Module 8: Conversion Tracking and Goals | Set up and track conversions in GA4, including form submissions, eCommerce, and more. | 1.5 hours | Conversion events, goals setup, eCommerce tracking, funnels |
| Module 9: Integration with Google Ads and Other Tools | Learn how to integrate GA4 with Google Ads, Search Console, and BigQuery for advanced data analysis. | 2 hours | Linking accounts, remarketing audiences, data flow integration |
| Module 10: Advanced Analysis with GA4 | Dive into advanced features like cross-domain tracking, path analysis, and predictive metrics in GA4. | 2.5 hours | Path analysis, predictive audiences, user lifetime value |
| Module 11: GA4 and Data Privacy Compliance | Ensure your GA4 implementation complies with privacy regulations like GDPR and CCPA. | 1 hour | Data retention settings, consent mode, data anonymization |
| Module 12: Real-World Case Studies & Hands-on Project | Analyze real-world data using GA4 and apply the skills learned to a hands-on project. | 3 hours | Case studies, project work, insights application |
Marketplace:
| Module Title | Topics Covered | Learning Outcomes | Duration |
|---|---|---|---|
| Module 1: Introduction to Freelancing | 1. Overview of Freelancing Platforms 2. Understanding the Gig Economy 3. Choosing the Right Platform |
Understand what freelancing is, the gig economy, and how to choose the right platform for your skills. | 2 hours |
| Module 2: Fiverr Mastery | 1. Fiverr Account Setup 2. Creating a Professional Profile 3. Gigs Creation and Optimization 4. Managing Orders 5. Upselling Techniques |
Create a professional Fiverr profile, optimize gigs, manage orders, and develop strategies to increase sales. | 4 hours |
| Module 3: Upwork Mastery | 1. Upwork Account Setup 2. Writing Winning Proposals 3. Upwork Pricing Strategies 4. Client Communication 5. Building a Portfolio |
Learn to set up a professional Upwork profile, write winning proposals, price services, and build a portfolio. | 4 hours |
| Module 4: LinkedIn for Freelancers | 1. LinkedIn Profile Optimization 2. Building a Personal Brand 3. Networking on LinkedIn 4. LinkedIn Job Search 5. Leveraging LinkedIn Ads |
Build a professional LinkedIn profile, enhance your personal brand, network with clients, and find job opportunities. | 3 hours |
| Module 5: Finding Jobs on Indeed | 1. Creating an Indeed Account 2. Job Search Optimization 3. Understanding Job Alerts 4. Applying for Freelance Positions |
Learn how to effectively use Indeed for freelance job searches and applications. | 2 hours |
| Module 6: Using Glassdoor for Freelancing Opportunities | 1. Glassdoor Account Setup 2. Company Research and Reviews 3. Understanding Job Listings and Salaries |
Master Glassdoor as a tool for researching potential clients and jobs and negotiating better freelance rates. | 2 hours |
| Module 7: Pricing Strategies & Proposal Writing | 1. Competitive Pricing 2. Writing Compelling Proposals 3. Negotiating with Clients |
Develop pricing strategies and learn how to write proposals that convert and negotiate effectively. | 3 hours |
| Module 8: Client Management and Retention | 1. Client Communication Skills 2. Managing Multiple Projects 3. Client Retention Strategies |
Enhance client communication, manage multiple projects efficiently, and retain long-term clients. | 3 hours |
| Module 9: Freelancing Business Growth Strategies | 1. Scaling Your Freelancing Business 2. Diversifying Income Streams 3. Automation and Tools for Efficiency |
Learn growth strategies, income diversification, and tools to automate your freelancing work. | 3 hours |
| Module 10: Freelancing Contracts & Legalities | 1. Importance of Contracts 2. Essential Contract Clauses 3. Protecting Intellectual Property |
Understand the importance of contracts, key clauses to include, and protecting your intellectual property. | 2 hours |
FAQ (Frequently Asked Questions)
Q: How does this course differ from YouTube videos?
A: Unlike most YouTube content, which can be outdated, this course is regularly updated with the latest information. Additionally, our live classes allow you to ask questions and get immediate answers, while YouTube videos are pre-recorded.
Q: Will I receive a certificate upon completion of this course?
A: Yes, you will receive an agency certificate after successfully completing the course.
Q: Will you assist us in preparing for interviews?
A: Absolutely! We include a mock interview module in the course to help you practice.
Q: Can I make quick money after completing this course?
A: No, this course is not designed for quick financial gain. Instead, it focuses on enhancing your digital marketing skills.
Q: How can I clear my doubts during the course?
A: We provide access to a private community where you can ask questions and interact with fellow learners, both during and after the course.
Q: How long will I have access to the course?
A: You will have lifetime access to the course materials.
Q: Is there a refund policy for this course?
A: No, there is no refund policy for this course.
Student Ratings & Reviews
No Review Yet
