Facebook Ads Course

Categories: Facebook Ads
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About Course

Join our comprehensive Facebook Ads Course to master Facebook advertising strategies. Learn how to use Facebook Ads Manager, implement ad optimization techniques, and explore audience segmentation. Earn your Facebook Ads certification and drive results for your business!

Facebook Ads Course: Master Advertising Strategies for Success

In todayโ€™s digital landscape, effective advertising is crucial for any business looking to thrive. With over 2.9 billion monthly active users, Facebook offers unparalleled reach and targeting capabilities. Our Facebook Ads Course is designed to help you master advertising strategies that will elevate your marketing efforts and drive results.

This course covers everything from the fundamentals of Facebook advertising to advanced techniques for optimizing your campaigns. Whether youโ€™re a beginner or an experienced marketer, youโ€™ll find valuable insights that can transform your approach to online advertising.


Why Choose Our Facebook Ads Course?

The power of Facebook advertising lies in its ability to reach specific audiences and measure the effectiveness of your campaigns. However, navigating the platform can be challenging without proper guidance. Our Facebook Ads Course offers:

  • Comprehensive Curriculum: Covering all aspects of Facebook advertising, from setup to advanced strategies.
  • Expert Instruction: Learn from seasoned professionals with real-world experience in creating successful ad campaigns.
  • Hands-On Training: Gain practical skills through interactive exercises and live projects.
  • Networking Opportunities: Connect with fellow marketers and expand your professional network.

Course Content

๐Œ๐จ๐๐ฎ๐ฅ๐ž-๐ŸŽ๐Ÿ: Overview ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐€๐๐ฌ and Ecosystem.ย 

  • Overview of Facebook Advertising
  • Facebook Ads’ work
  • Facebook Ads Auction’s working
  • How Facebook Ads Work
  • Overview of Facebook’s Advertising Policy
  • Developing and Improving a Facebook Page
  • What’s So Great About Your Facebook Page?

๐Œ๐จ๐๐ฎ๐ฅ๐ž-๐ŸŽ๐Ÿ: ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐Œ๐š๐ง๐š๐ ๐ž๐ซ

  • Why should you use Facebook Business Manager? What is it?
  • Configuring a Facebook Business Manager account and warning alerts
  • Adding users, roles, and permissions to Business Manager
  • Facebook Business Manager Account Page Creation
  • Building a Facebook Business Manager Ad Account
  • Setting Limits, Payment Technique, and Billing

๐Œ๐จ๐๐ฎ๐ฅ๐ž-๐ŸŽ๐Ÿ‘: ๐’๐ž๐ญ๐ฎ๐ฉ ๐“๐ซ๐š๐œ๐ค๐ข๐ง๐ -๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐๐ข๐ฑ๐ž๐ฅ & ๐‚๐จ๐ง๐ฏ๐ž๐ซ๐ฌ๐ข๐จ๐ง ๐€๐๐ˆ

  • Learning Facebook Pixel and Tracking on the Server Side
  • Learning how to use Google Tag Manager
  • Set up Google Tag Manager for Facebook Pixel and CAPI.
  • Managing Both Custom and Standard Events
  • Managing custom conversion
  • Managing Event Tracking for Offline Sources
  • Managing Video Engagement Tracking
  • Managing Tracking for Attendees of a Facebook Event
  • Managing Monitoring & Users Engaging with Our Facebook Page

๐Œ๐จ๐๐ฎ๐ฅ๐ž-๐ŸŽ๐Ÿ’: ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐€๐ฎ๐๐ข๐ž๐ง๐œ๐ž๐ฌ & ๐‘๐ž๐ฆ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐ 

  • Building a Lookalike Audience
  • Creating a Custom Audience for Retargeting
  • Building a Saved/Core Audience
  • Building a CSV Audience from a Customer List
  • Building a Special Ad Audience

๐Œ๐จ๐๐ฎ๐ฅ๐ž-๐ŸŽ๐Ÿ“: ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐€๐๐ฌ Structure and Campaign Creationย 

  • Structure of Facebook Ads Campaigns
  • A Summary of the Campaign’s Goals
  • A/B testing or targeting split
  • Facebook Slideshow Ads – Creator Studio
  • Carousel Ads
  • Engagement ads similar to Facebook pages
  • Lead Gen Advertising

๐Œ๐จ๐๐ฎ๐ฅ๐ž-๐ŸŽ๐Ÿ”: ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐€๐๐ฌ ๐Ÿ๐จ๐ซ ๐„-๐‚๐จ๐ฆ๐ฆ๐ž๐ซ๐œ๐ž

  • Overview of Facebook Advertising for Online Stores
  • Building a Facebook Store
  • Overview of Conversion Advertising
  • Facebook Dynamic Advertising for Feeds & Catalogues in E-Commerce Why It Matters
  • E-commerce Dynamic Advertisements Collection Ads

๐Œ๐จ๐๐ฎ๐ฅ๐ž-๐ŸŽ๐Ÿ•: ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐€๐๐ฌ Sales ๐…๐ฎ๐ง๐ง๐ž๐ฅ

  • Knowing the Sales Funnel
  • A Facebook Ads Funnel: What Is It?
  • Facebook Ads Funnel Stages
  • Content tactics for various funnel stages
  • Make a Sales Funnel on Facebook
  • Optimising Facebook Sales Funnels

๐Œ๐จ๐๐ฎ๐ฅ๐ž-๐ŸŽ๐Ÿ–: ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐€๐๐ฌ ๐Ž๐ฉ๐ญ๐ข๐ฆ๐ข๐ณ๐ข๐ง๐ , ๐‘๐ž๐ฉ๐จ๐ซ๐ญ๐ข๐ง๐  & ๐Œ๐ž๐š๐ฌ๐ฎ๐ซ๐ž ๐‘๐Ž๐ˆ

  • The audience Insights
  • Technique for Ad Relevance Optimisation: Placement Optimisation
  • Device the integration
  • Optimisation of location
  • Optimisation based on age group
  • Budgetary and bid optimisation
  • Assessing the effectiveness of advertising campaigns

๐Œ๐จ๐๐ฎ๐ฅ๐ž-๐ŸŽ๐Ÿ—: ๐„๐š๐ซ๐ง๐ข๐ง๐  ๐’๐œ๐จ๐ฉ๐ž๐ฌ ๐ฐ๐ข๐ญ๐ก ๐˜๐จ๐ฎ๐ซ ๐ƒ๐š๐ญ๐š-๐๐ซ๐ข๐ฏ๐ž๐ง ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐’๐ค๐ข๐ฅ๐ฅ๐ฌ

  • How to Become a Facebook Ads Expert and Make Money
  • talking about various job markets and marketplaces for employment opportunities
  • How to set up a Fiverr account and sell Facebook advertising services using a GIG
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What Will You Learn?

  • Introduction to AI in Advertising:
  • Setting Up AI-Optimized Ad Campaigns
  • Advanced AI Techniques
  • AI-Driven Analytics and Insights
  • Sever Side Tracking and Conversion API
  • Case Studies and Real-World Applications
  • Hands-On Projects and Tools

Course Content

Update Batch-03 Facebook Ads-2024

  • Class-01(Batch-02) Understanding Facebook Ecosystem and Create a Facebook page with Proper Strategy
    01:39:32
  • Class-02 (Batch-02) Explained Facebook Ads Auction System and How its Works.
    51:32
  • Class-03(Batch-02) Understanding Facebook Business Manager and How to Add Facebook Page in Business Manager 2024
    01:55:04
  • Class 04 (Batch-02) How to Create Ads Account on Facebook & How to Add Payment Method.
    53:47
  • Class 05 (Batch-02) Explained Facebook Ad Campaign Step by Step Facebook Campaign Objectives.
    01:29:54
  • Class 06 (Batch 02) Explained Facebook ACB, Budget and Bidding Strategy.
    01:19:17
  • Class-07(Batch-02) Understanding Manual Bidding Strategy,Ad Schedule and How to Calculate budgeting on Facebook Ads
    01:20:33
  • Class 08 (Batch-02) Understanding Facebook Ads Buyer Persona and Saved Audience Targeting.
    01:54:59
  • Class 09 (Batch-02) Understanding Facebook Meta Pixel and How to Create Facebook Meta Pixel.
    01:07:05
  • Class-10(Batch-02) How to Setup and Track a View Content Event For Ecommerce Business on Facebook Ads
    01:10:19
  • Class-11(Batch-02) How to Setup Facebook Checkout and Purchase Event Tracking For Ecommerce Business
    01:28:58
  • Class-12(Batch-02) How to Setup Custom Conversion and Offline Event on Facebook Ads
    01:10:46
  • Class-13(Batch-02) Understanding Server Side Tracking and Conversion API on Facebook Ads
    01:37:17
  • Class-14(Batch=02) How to Setup Conversion Tracking-Pageview Event using GA4 and CAPI
    47:08
  • Class-15(Batch-02) How to Setup View Content, Add to cart, Checkout and Purchase Event Tracking and Deduplication on Facebook Ads
    01:51:40
  • Class-16(Batch-02) How to Improve Event Match Quality on Facebook Ads
    01:06:00
  • Class-17(Batch-02) Understanding and Setup Custom Audience on Facebook Ads
    01:32:15
  • Class-18(Batch-02) How to Create Meta Custom and Lookalike Audience with Proper Strategy
    59:19
  • Class-19(Batch-02) Understanding Meta Advantage+Audience
    51:58
  • Class-20(Batch-02) Understanding Meta Shop and How to Create Meta Catalog
    01:19:29
  • Class-21(Batch-02) How to Setup Product Catalog in Data Feed Using Plugin and Create Product Sets
    01:06:01
  • Class-22(Batch-02) Understanding Sales Funnel and Create a Awareness Campaign.
    01:15:23
  • Class-23(Batch-02) How to Create Facebook Calls Only Ads for B2B Business
    01:11:16
  • Class-24(Batch-02) How to Create a Facebook Like and Message Campaign
    01:06:53
  • Class-25(Batch-02) How To Create Facebook Sales and Dynamic Remarketing Campaign With Proper Strategy
    01:05:39
  • Class-26(Batch-02) How to Create a Facebook Lead Campaign using Chat GPT
    01:32:24
  • Bonus: Master Class-Facebook Pixel and Conversion API with Server Side Tracking Full Setup
    02:42:55

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