Facebook Ads Course
About Course
Join our comprehensive Facebook Ads Course to master Facebook advertising strategies. Learn how to use Facebook Ads Manager, implement ad optimization techniques, and explore audience segmentation. Earn your Facebook Ads certification and drive results for your business!
Facebook Ads Course: Master Advertising Strategies for Success
In todayโs digital landscape, effective advertising is crucial for any business looking to thrive. With over 2.9 billion monthly active users, Facebook offers unparalleled reach and targeting capabilities. Our Facebook Ads Course is designed to help you master advertising strategies that will elevate your marketing efforts and drive results.
This course covers everything from the fundamentals of Facebook advertising to advanced techniques for optimizing your campaigns. Whether youโre a beginner or an experienced marketer, youโll find valuable insights that can transform your approach to online advertising.
Why Choose Our Facebook Ads Course?
The power of Facebook advertising lies in its ability to reach specific audiences and measure the effectiveness of your campaigns. However, navigating the platform can be challenging without proper guidance. Our Facebook Ads Course offers:
- Comprehensive Curriculum: Covering all aspects of Facebook advertising, from setup to advanced strategies.
- Expert Instruction: Learn from seasoned professionals with real-world experience in creating successful ad campaigns.
- Hands-On Training: Gain practical skills through interactive exercises and live projects.
- Networking Opportunities: Connect with fellow marketers and expand your professional network.
Course Content
๐๐จ๐๐ฎ๐ฅ๐-๐๐: Overview ๐ ๐๐๐๐๐จ๐จ๐ค ๐๐๐ฌ and Ecosystem.ย
- Overview of Facebook Advertising
- Facebook Ads’ work
- Facebook Ads Auction’s working
- How Facebook Ads Work
- Overview of Facebook’s Advertising Policy
- Developing and Improving a Facebook Page
- What’s So Great About Your Facebook Page?
๐๐จ๐๐ฎ๐ฅ๐-๐๐: ๐ ๐๐๐๐๐จ๐จ๐ค ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐๐๐ง๐๐ ๐๐ซ
- Why should you use Facebook Business Manager? What is it?
- Configuring a Facebook Business Manager account and warning alerts
- Adding users, roles, and permissions to Business Manager
- Facebook Business Manager Account Page Creation
- Building a Facebook Business Manager Ad Account
- Setting Limits, Payment Technique, and Billing
๐๐จ๐๐ฎ๐ฅ๐-๐๐: ๐๐๐ญ๐ฎ๐ฉ ๐๐ซ๐๐๐ค๐ข๐ง๐ -๐ ๐๐๐๐๐จ๐จ๐ค ๐๐ข๐ฑ๐๐ฅ & ๐๐จ๐ง๐ฏ๐๐ซ๐ฌ๐ข๐จ๐ง ๐๐๐
- Learning Facebook Pixel and Tracking on the Server Side
- Learning how to use Google Tag Manager
- Set up Google Tag Manager for Facebook Pixel and CAPI.
- Managing Both Custom and Standard Events
- Managing custom conversion
- Managing Event Tracking for Offline Sources
- Managing Video Engagement Tracking
- Managing Tracking for Attendees of a Facebook Event
- Managing Monitoring & Users Engaging with Our Facebook Page
๐๐จ๐๐ฎ๐ฅ๐-๐๐: ๐ ๐๐๐๐๐จ๐จ๐ค ๐๐ฎ๐๐ข๐๐ง๐๐๐ฌ & ๐๐๐ฆ๐๐ซ๐ค๐๐ญ๐ข๐ง๐
- Building a Lookalike Audience
- Creating a Custom Audience for Retargeting
- Building a Saved/Core Audience
- Building a CSV Audience from a Customer List
- Building a Special Ad Audience
๐๐จ๐๐ฎ๐ฅ๐-๐๐: ๐ ๐๐๐๐๐จ๐จ๐ค ๐๐๐ฌ Structure and Campaign Creationย
- Structure of Facebook Ads Campaigns
- A Summary of the Campaign’s Goals
- A/B testing or targeting split
- Facebook Slideshow Ads – Creator Studio
- Carousel Ads
- Engagement ads similar to Facebook pages
- Lead Gen Advertising
๐๐จ๐๐ฎ๐ฅ๐-๐๐: ๐ ๐๐๐๐๐จ๐จ๐ค ๐๐๐ฌ ๐๐จ๐ซ ๐-๐๐จ๐ฆ๐ฆ๐๐ซ๐๐
- Overview of Facebook Advertising for Online Stores
- Building a Facebook Store
- Overview of Conversion Advertising
- Facebook Dynamic Advertising for Feeds & Catalogues in E-Commerce Why It Matters
- E-commerce Dynamic Advertisements Collection Ads
๐๐จ๐๐ฎ๐ฅ๐-๐๐: ๐ ๐๐๐๐๐จ๐จ๐ค ๐๐๐ฌ Sales ๐ ๐ฎ๐ง๐ง๐๐ฅ
- Knowing the Sales Funnel
- A Facebook Ads Funnel: What Is It?
- Facebook Ads Funnel Stages
- Content tactics for various funnel stages
- Make a Sales Funnel on Facebook
- Optimising Facebook Sales Funnels
๐๐จ๐๐ฎ๐ฅ๐-๐๐: ๐ ๐๐๐๐๐จ๐จ๐ค ๐๐๐ฌ ๐๐ฉ๐ญ๐ข๐ฆ๐ข๐ณ๐ข๐ง๐ , ๐๐๐ฉ๐จ๐ซ๐ญ๐ข๐ง๐ & ๐๐๐๐ฌ๐ฎ๐ซ๐ ๐๐๐
- The audience Insights
- Technique for Ad Relevance Optimisation: Placement Optimisation
- Device the integration
- Optimisation of location
- Optimisation based on age group
- Budgetary and bid optimisation
- Assessing the effectiveness of advertising campaigns
๐๐จ๐๐ฎ๐ฅ๐-๐๐: ๐๐๐ซ๐ง๐ข๐ง๐ ๐๐๐จ๐ฉ๐๐ฌ ๐ฐ๐ข๐ญ๐ก ๐๐จ๐ฎ๐ซ ๐๐๐ญ๐-๐๐ซ๐ข๐ฏ๐๐ง ๐ ๐๐๐๐๐จ๐จ๐ค ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ค๐ข๐ฅ๐ฅ๐ฌ
- How to Become a Facebook Ads Expert and Make Money
- talking about various job markets and marketplaces for employment opportunities
- How to set up a Fiverr account and sell Facebook advertising services using a GIG
Course Content
Update Batch-03 Facebook Ads-2024
-
Class-01(Batch-02) Understanding Facebook Ecosystem and Create a Facebook page with Proper Strategy
01:39:32 -
Class-02 (Batch-02) Explained Facebook Ads Auction System and How its Works.
51:32 -
Class-03(Batch-02) Understanding Facebook Business Manager and How to Add Facebook Page in Business Manager 2024
01:55:04 -
Class 04 (Batch-02) How to Create Ads Account on Facebook & How to Add Payment Method.
53:47 -
Class 05 (Batch-02) Explained Facebook Ad Campaign Step by Step Facebook Campaign Objectives.
01:29:54 -
Class 06 (Batch 02) Explained Facebook ACB, Budget and Bidding Strategy.
01:19:17 -
Class-07(Batch-02) Understanding Manual Bidding Strategy,Ad Schedule and How to Calculate budgeting on Facebook Ads
01:20:33 -
Class 08 (Batch-02) Understanding Facebook Ads Buyer Persona and Saved Audience Targeting.
01:54:59 -
Class 09 (Batch-02) Understanding Facebook Meta Pixel and How to Create Facebook Meta Pixel.
01:07:05 -
Class-10(Batch-02) How to Setup and Track a View Content Event For Ecommerce Business on Facebook Ads
01:10:19 -
Class-11(Batch-02) How to Setup Facebook Checkout and Purchase Event Tracking For Ecommerce Business
01:28:58 -
Class-12(Batch-02) How to Setup Custom Conversion and Offline Event on Facebook Ads
01:10:46 -
Class-13(Batch-02) Understanding Server Side Tracking and Conversion API on Facebook Ads
01:37:17 -
Class-14(Batch=02) How to Setup Conversion Tracking-Pageview Event using GA4 and CAPI
47:08 -
Class-15(Batch-02) How to Setup View Content, Add to cart, Checkout and Purchase Event Tracking and Deduplication on Facebook Ads
01:51:40 -
Class-16(Batch-02) How to Improve Event Match Quality on Facebook Ads
01:06:00 -
Class-17(Batch-02) Understanding and Setup Custom Audience on Facebook Ads
01:32:15 -
Class-18(Batch-02) How to Create Meta Custom and Lookalike Audience with Proper Strategy
59:19 -
Class-19(Batch-02) Understanding Meta Advantage+Audience
51:58 -
Class-20(Batch-02) Understanding Meta Shop and How to Create Meta Catalog
01:19:29 -
Class-21(Batch-02) How to Setup Product Catalog in Data Feed Using Plugin and Create Product Sets
01:06:01 -
Class-22(Batch-02) Understanding Sales Funnel and Create a Awareness Campaign.
01:15:23 -
Class-23(Batch-02) How to Create Facebook Calls Only Ads for B2B Business
01:11:16 -
Class-24(Batch-02) How to Create a Facebook Like and Message Campaign
01:06:53 -
Class-25(Batch-02) How To Create Facebook Sales and Dynamic Remarketing Campaign With Proper Strategy
01:05:39 -
Class-26(Batch-02) How to Create a Facebook Lead Campaign using Chat GPT
01:32:24 -
Bonus: Master Class-Facebook Pixel and Conversion API with Server Side Tracking Full Setup
02:42:55